Relational Capital

About the course

This course is open to management staff who want to understand and effectively manage relational capital. Participants will be able to explore the topics of relational capital strategy and leadership while gaining insights on how to build trust in their organisation and increase reputation. Added value from this course is the opportunity to nurture positive relationships with all stakeholders and leverage these connections to create value and achieve strategic objectives.

Completing this course will equip you to:

Discuss the importance of relational capital and the need to manage it strategically
Explain the elements of the relation capital strategy and activities needed to achieve it
Relate reputation and trust with shareholders and organisation strategic goals
Design activities and action plans for customer loyalty and retention
Develop a relational capital strategy adapted to your organisation

SMEs managers
HR managers
Students of Business and related fields

Course content

Counseling (students' questions & concearns)
Syllabus | Relational Capital
IceBreacking Activity!

Module 1 Quiz

Module 2 Quiz

Module 3 Quiz

Module 4 Quiz

Relational Capital Course Final Quiz

Instructors

7 courses
34 students
Carolina Marques
Carolina Marques graduated with a MSc in Business Administration at Iscte Business School – University Institute of Lisbon.
Since 2023, Carolina is a Researcher at European Catalyst project representing Dinâmia- CET- Iscte-IUL.
As a researcher and a trainer, Carolina has developed several courses in the area of management.
11 courses
43 students
Florinda Matos
Florinda Matos is PhD in Social Sciences, Organisational Behaviour Studies.
She is a Professor of management at Iscte Business School – University Institute of Lisbon.
As expert in intellectual capital management and Sustainability, she is the founder and president of the Intellectual Capital Association (ICAA).
Curriculum of Trainer: Florinda Matos
3 courses
2 students
Nuno Matos
Nuno Matos is the Operational Director of Diagonal - Insurance Brokers, part of the Luis Simões Group. He is currently an MSc Student for Management of Social Economy Organizations at the Polytechnic Institute of Santarém. Having always developed his activity in the business world, he has been Vice-President of the ICAA - Intellectual Capital Association since its foundation, where he carries out his research activity, with several publications subordinated to the Management of Intellectual Capital and Knowledge Management in organizations.

Enrolment options